Engaging employees with wellness is a top priority and challenge for many employers. Every year, it requires the use of increasingly sophisticated marketing strategies and tactics.
Through our research and work with large employers, we’ve identified 10 key components of effective benefits communication. Launched last spring, this framework is integral to getting results, and it has already been used by hundreds of companies.
In this free webinar sponsored by Fitbit, Jen joins Human Resource Executive Editor David Shadovitz for a deep dive into the value that a top-flight benefits communication game plan can bring to your organization. Discover what taking a marketing approach means for benefits—and how your team can apply simple strategies to improve engagement. You’ll learn:
- How to lay the groundwork for an effective communication strategy for wellness
- How programs across the benefits spectrum—including health, leave, and financial benefits—can be tailored to meet the needs of employees
- Ways to maximize your communication budget and leverage your vendor partners
Date: Tuesday, December 11, 2018
Time: 11:30 a.m. Pacific Time