Benefits providers—administrators, technology companies, and carriers—can provide tremendous value by helping employers target and segment communication effectively. You have a dual role to play here: first, by offering meaningful data that helps employers understand their population and opportunities for targeted messaging; and second, by providing sample materials and templates that take the guesswork out of building a targeted campaign.
As a benefits provider, you create a whole bunch of free communication materials for employers about the products you offer. But these communications often go unused or don’t have meaningful results for you or your clients. To ensure your hard work doesn’t go to waste, avoid making these four common mistakes.
If you’re a benefits provider, employee engagement with your product or service is the key to your success—and future sales. Investing in communications to drive employee engagement can make the difference between a limp product launch and a breakout sensation.
Three-quarters of Americans live paycheck to paycheck. More than half (56%) have $0 saved in an emergency fund. The average American’s credit card debt is $15,000. To help fight these dangerous statistics, we’re honored to mark National Financial Literacy Month by supporting organizations dedicated to improving our country’s financial health.
We were thrilled to host our first onsite event of the year, a joint forum on March 25 with Catalyst for Payment Reform. The event was a rich half-day seminar that addressed how we can revolutionize the way our country pays medical providers and help patients understand the cost of health care. In our event recap, read the three key action items for employers looking to make a difference.
Benefits professionals from Electronic Arts, Google, Cisco, Sephora, Levi Strauss, Wells Fargo and other leading employers gathered at the Benz offices last week for “New Approaches to Engagement,” our first-ever joint forum with HelloWallet. Read highlights from the two-hour event that tackled questions like: What is engagement? What drives engagement? What is trust? Why don’t employees use their benefits to act in their own self-interest?