Jen Benz to Speak at Health Action Council Ohio Kick-Off Conference 2011 Feb 14, 2011

San Francisco, CA—February 8, 2011—Jennifer Benz, founder and chief
strategist of Benz Communications, will present “Using Social Media to Get
the Most from Your Benefits Investment” at the Health Action Council Ohio
Kick-Off Conference 2011 in Columbus on February 11, 2011 at the Embassy
Suites in Dublin, OH. Benz Communications is a HR communications strategy
boutique.

In “Using Social Media to Get the Most from Your Benefits Investment,” which
Jen will present at 1:45pm, attendees will gain the understanding and tools
necessary to implement a social media component to their benefits
communication efforts. Additionally, Jen will introduce Benz
Communications’ Social Media Starter Kit, webinar series, and ongoing
content support which are being made available to HAC employer members at no
charge in 2011.

“I’m delighted to have been asked to address the topic of social media for
benefits communication at this important initiative. As our work with large
employers across the country attests, companies that understand the impact
of new technologies on employee engagement and incorporate them into their
benefits communication programs have much higher rates of employee
participation in their benefits programs, increased employee job
satisfaction, and a significantly higher return on their benefits
investment. Too often companies are overwhelmed by new technology, like
social media. In my presentation, I’ll share the often simple ways
companies can use social media to power their benefits communications and
boost employee engagement,” Jen stated.

Speakers at the HAC Ohio Kick-Off Conference 2011 in Columbus include:
Roger C. Merrill, MD, Medical Director, Perdue Farms Incorporated; Gretchen
Young, VP-Health Policy, ERISA Industry Committee; Sandra Morris, RN, MSN,
CM, Senior Manager of Healthcare Benefits Design, The Procter & Gamble
Company; and Lisa Chapman-Smith, Executive Director of Northern Ohio,
UnitedHealthcare;

Jen presented “Using Social Media to Get the Most from Your Benefits
Investment” at the Health Action Council Ohio Kick-Off 2011 in Cleveland on
January 20. Featured speakers were: Roger C. Merrill, MD, Medical
Director, Perdue Farms Incorporated; Reed Tuckson, MD, EVP and Chief of
Medical Affairs, UnitedHealth Group; Gretchen Young, VP-Health Policy, ERISA
Industry Committee; and Ronald Louis Copeland, MD, President and Executive
Medical Director, Ohio Permanente Medical Group.

Health Action Council Ohio (HAC), a non-profit 501© (6) organization, is a
voice for purchasers of healthcare benefits for nearly two million lives.
HAC members include private and public, large and small employers and other
organizations that provide benefits to their employees, retirees,
dependents, and membership. Additional information about HAC may be found
at https://www.hacohio.org/about/who.asp.

About Benz Communications
Benz Communications is a benefits communications strategy boutique creating
integrated employee benefits campaigns for employers committed to nurturing
high-performing and satisfied employees. Benz Communications’ clients
include Fortune 500 companies, Fortune 100 Best Companies to Work For, and
small- to mid-size companies. Additional information about Benz
Communications may be found at www.benzcommunications.com.