December 3: EBA webinar Dec 3, 2008

Companies are going out of business or being forced to merge on a daily basis. That means benefit brokers and advisers are losing clients just as fast. The best defense? A good offense. And that means getting your marketing and communications effort in order and up to code.

Too many small businesses are tempting fate with poorly designed and lazily implemented marketing and communications programs. Consistency is a primary ingredient to a good effort. Listen in as pros Jennifer Benz and Bill Olson talk about how and why benefit brokers and advisers can develop and execute a consistent communications program for themselves, their clients, and ultimately individual American workers.

Jennifer Benz will be a panelist, along with Bill Olson, the marketing manager of United Benefit Advisers for this upcoming seminar produced by Employee Benefit Adviser (EBA). This web seminar is one in a series, and will be conducted on December 3rd at 3pm ET. It will be moderated by Robert Whiddon, Editor-in-Chief of EBA.